A global outlook

The OIV MSc in Wine Management gives students an overview of the wine market. For this, the course alternates professional meetings in the workplace and academic visits to partner universities around the world.


This allows to cover every discipline, from decision makers in the sector to the theoretical and the practical. OIV MSc in Management is multidisciplinary and provides future Wine makers adaptability and versatility.

Teachings :

  • Marketing

Strategic, operational & International Marketing

  • International wine Economy and Public Policy

International General Sector Economy, Economic Forecasting

  • Vine and Wine Law

Law and regulations of the vine and wine sector International Comparative Law

  • Finance, Accounting and Management Control

Accounting and Financial Analysis, Financial Management Sector

  • Strategy and policies for wine companies

Strategic Analysis and diagnosis in the wine business, Decision and implementation of strategic options

  • Wine Science and Technology

Elements of viticulture and oenology, Sensory analysis and perception of quality

Spirits and their relationship to wine - development techniques, management and market specifics

  • Sectorial Integrative Management: specific economic situations and management

- France, Producing and consuming regions

- Southwestern Europe (Spain & Portugal)

- South East Europe (Italy & Greece)

- Northern Europe producing region (Champagne, Alsace, Germany.)

- Northern Europe (Sweden, Den, Nor, Finl.)

- The European institutions (Belgium)

- Promoting wines in export markets (UK., London Wine Fair)

- Central Europe (Austria, Hungary & Romania)

- North America (United States & Canada)

- Asie Asia (China & Japan and Korean producer and consumer)

- the Southern Hemisphere (Argentina (or South Africa), Chile (or Australia) & Uruguay / Brazil (or New Zealand)

  • Memoire

An intensive tasting training

In addition there are more than 3000 wines, champagnes and other alcohols that are tasted professionally during the year helping to develop and refine the students’ palate. The wine selection is representative of the entire worldwide industry, if not exhaustive, from the smallest domain to the largest cooperative, from the newest winemaker to the historic estate, from the classic Bordeaux château to the biodynamic winemaker..